Internet Web Site Marketing: Targeting Works
Big companies and computer geeks are not the only entities that can take advantage of expert Internet Web site marketing services.
It is an absolute fact that more and more people are turning to the Internet through computers and wireless devices as their first source for information. The big companies already know that, and have Internet Web site marketing plans in place to reach these consumers where they now most often turn for information and research.
Organizations, individuals and small businesses often find themselves unsure about how to act upon this major shift in consumer behavior, find themselves not fully aware of it, or don’t really understand it or believe they can’t afford it.
One of the industry leaders in Internet Web site marketing, OurNewsCafe.com, is ready to help with prices that fit within most existing advertising and marketing budgets, along with personalized service.
“We offer more than 50 years of professional media experience, including more than a decade of building and maintaining Web sites for media companies,” said Bret McCormick, co-founder of Our News Café. “Along the way, we’ve learned not only how to put a site and information on the Internet, but the ways to laser-target your message.”
Fifty percent of consumers surveyed said they turn to search engines to find a local business, followed by yellow pages directories at 24 percent, Internet-based yellow pages directories at 10 percent, local newspapers at 4 percent, and white pages directories at 3 percent, according to a recent Nielsen Online survey.
Consumers’ use of search engines has increased more than 72 percent since a similar e-survey was conducted two years ago. (Source: Nielsen Online/WebVisible survey, Feb. 2009)
“These results confirm what most people have come to know through their personal experience, or the observation of the world around them: the word ‘Google’ has become interchangeable with the word ‘search,’” McCormick said.
OurNewsCafe.com’s clients consistently place on the first page of Google in online searches for targeted keyword phrases, but there’s much more to their service than that.
Our News Café’s Internet Web site marketing strategy includes a comprehensive review of the customer’s target markets and niches, and extends far beyond Google. Included in the strategies for most clients are video, search engine optimization and implementations on Twitter, Bing, Facebook and Yahoo.
Proof? If you found this article because it ranked highly in a Google, Yahoo, or Bing search, that was no accident. Because you performed a search for Internet Web site marketing information, we found you because we targeted you. People with the specific interest, like you, were the targets of the way this article was distributed, marketed, crafted and designed. You can put our strategies and expertise to work for you now for any niche or keyword phrase. Reach out to your customers and potential customers and clients where they are doing their searches.
Visit OurNewsCafe.com to request more information about Our News Café’s suite of services. A representative will contact you within one business day.
Filed under Keyword Research by .