Links are primary while content is secondary.

I am sure that by now you have heard the old phrase content is king.  My tests have shown this is B.S.

This really is the case on blog marketing, even if you may not have heard it before.  Because they aren’t my sites, I won’t give their names.  However, I will reveal to you some things that I have discovered and why content is NOT King but ONE WAY LINKS ARE KING!

Here’s the deal I have recently started working for a new client because their pages couldn’t seem to get to the first page of Google so I took the challenge and went to work for them.

I looked at the pages they already had on the first page and found myself wondering how the heck they were even on the first page.  The quality of the writing on every single page was horrible, and seemed to be written by someone whose English skills where questionable at best.  I think the source is  a content spinner. They are not neatly written variations of sentences but a product of crap article spinning software.

To highlight just how bad the previous SEO guy had done, he put these crappy pages up in some very competitive keyword markets somehow expecting them to rank highly.  It was clear to me with only a moments glance there was no hope of that ever happening.

Sadly, a middle schooler could duplicate his work very easily using a free article spinner from download.com and a few minutes of his or her time.

The internal site structure was all messed up, the internal links had things like ‘home’ as anchor text, there was no sitemap, and I don’t even want to get into the trashy incoming links from other sites.

If Google or any search engine for that matter was properly optimizing content then obviously the page results that show up as top results just would never happen.  So after this exhaustive research what conclusions can we draw?

All of the sites had mucho one way links to their domain even if they were trashy links from low quality and low authority websites.  So then I looked at their sites that couldn’t make it to the first page of Google and found the Same non-English content but NO LINKS.

In a fortnight I became a hero.You know How? I copied the links from other pages. Now my client is able to be on the first page of Google for the  sites he hired me for.

I did this mainly to prove a point to them and get fast results and now am going back to get them quality links from power, authority domains so their sites will have staying power in their first page rankings.

You can probably guess I got a full-time Search engine optimization company blog marketing gig.  These guys weren’t business idiots they just didn’t know what they were doing from a search engine optimization standpoint. So go out and get lots of high quality links even if you content isn’t that great.